diertian:jingrendeshengzhangsudu
diertianzaoshang,zhangmingyuanzhaoli6dianjiudaolenongchang。
tuimenjinqudeshunjian,tazaicibeizhenhanle。
zuotianhaizhiyou2limidexiaomiao,xianzaiyijingyou8limigaole!
erqiezhangchulediyiduizhenye,yepianchengxianchucuilvse,bianyuandaizhejinsedewenlu。
"woqu,zheiyetaikuaile!"
【第二日生长报告】
株高:8.2cm
叶片:4片
genxi:fada,zhangdu15cm
shengzhangsudu:biyuqikuai25%
gengrangzhangmingyuanzhenhandeshi,zhenggenongchanglidoumimanzheyiguqingxiang。
zheixiangweihentebie,youdianxiangchenghuaxiang,dangengjianongyuqingtian。
"lianyoumiaodouzheimexiang,chengshuhouhaidele?"
【香气分析】
zhuyaochengfen:ningmengxi、fangzhangchun
nongdu:putongzhiwude500%
tedian:juyoushuhuanhetishenshuangzhongxiaoguo
yingxiangfanwei:50miyineikeganzhi
"50mi?neiqibushizhenggechangqudounengwendao?"
guoran,meiguoyihuier,wangdamajiuguolaile。
"mingyuan,nizheilizenmezheimexiang?"
"shiwozhongdezhiwusanfadexiangwei。"
"zhiwu?nayouzhiwuzheimexiangde?nibuhuishizaishaoxiangba?"
zhangmingyuankuxiaobude,bawangdamadaidaozhongzhiqu。
"zhendeshizheigexiaomiao?"wangdamabuganzhixin。
"duia,zuotianninjianguode。"
"keshizuotianmingmingzhiyouzheimedian..."wangdamabihuazhexiaozhitou。
"zhiwudoushihuizhangdema。"
wangdamaweizhexiaomiaokanlebantian,yuekanyuejuedeshenqi。
"zheiyezideyansehaotebie,haiyoujinbianni!"
"shia,zheishiteshupinzhong。"
"mingyuan,nizheidaodizhongdeshenme?"
zhangmingyuanshenmiyixiao:"huangjincheng,7tianhouninjiuzhidaole。"
设备故障与紧急维修
xiawu2dian,zhangmingyuanzhengzaidiaoshiyingyangyenongdushi,turantingdao"dididi"debaojingsheng。
kongzhimianbanshangxianshihongsejinggao:【shuibengguzhang!】
"**,不会吧?"
zhangmingyuanganjinjianchashuipeixitong,faxianzhushuibengtingzhigongzuole。
meiyoushuixunhuan,zhiwuhenkuaijiuhuisidiao!
"xitong,kuaibangwofenxiwenti!"
【故障诊断】
guzhangweizhi:zhushuibengdianji
guzhangyuanyin:dianjiguozaibaohu
jiejuefangan:jianchaguandaodusai
zhangmingyuanshunzheguandaoyilujiancha,faxianzaiyigeguaiwanchuyoudusai。
yuanlaishianzhuangshiliuxiadeyixiaokuaisuliaobomo,bashuiguanjiduzhule。
"made,zheimexiaodedongxichadianhuaidashi!"
qinglidiaodusaiwu,zhongxinqidongshuibeng。
"哗哗哗..."
shuxideshuiliushengzhongxinxiangqi。
【guzhangjiechu】【xitongtishi:jianyizengjiabeiyongshuibeng】
"shuodedui,bunengbajidanfangzaiyigelanzili。"
zhangmingyuanlikejishuibenglaobanlaowangdadianhua。
"laowang,zaijiwosongyitaibeiyongshuibeng,yaogenxianzaizheitaiyimoyiyangde。"
"meiwenti!mingtianjiujinisongguoqu。"
zheigexiaoguzhangjizhangmingyuanqiaoxianglejingzhong。
nongchangshebeiyidingyaoyoubeifen,fouzeyigexiaowentijiukenengzaochengjudasunshi。
第三天:花蕾初现
disantian,dangzhangmingyuantuikainongchangdamenshi,zhenggerendoudaizhule。
zuotianhaizhiyou8limidexiaomiao,xianzaiyijingzhangdaole18limi!
erqiezuirangrenzhenhandeshi,zaidingduanjingranchuxianlejigelvsedexiaohualei!
"caidisantianjiuyaokaihuale?zheisuduyetainitianle!"
【第三日生长报告】
株高:18.5cm
叶片:8片
花蕾:5个
genxi:cuzhuangfada,zhangdu30cm
neixiehualeilvzhongdaihuang,sanfazhegengjianongyudexiangwei。
zhenggenongchangxianzaixiangdejiuxiangxiangshuidianyiyang。
"xitong,zheigeshengzhangsuduzhengchangma?"
【xitonghuifu:wanquanzhengchang】【huangjinchengjuyoujiqiangdeshengzhangnengli】【yujimingtiankaihua,houtianjieguo】
zhangmingyuanxingfendechadiantiaoqilai。
zhaozheigesudu,shuobuding5tianjiunengshouhuodiyigehuangjincheng!
zhengzaitaxingfendeshihou,waimianchuanlaileqichesheng。
yiliangheisejiaochetingzainongchangmenkou,congcheshangxialaiyigechuanzhebaidaguadezhongniannanren。
zheirenkanqilaihenyouqizhi,daizhejinsiyanjing,shoulihainazheyigegongwenbao。
"qingwenzheilishichuizhinongchangma?"lairenhenyoulimao。
"是的,您是?"
"woshiyshinongyekexueyuandelijiaoshou,tingshuozheiliyouhentebiedenongyexiangmu,telaicanguanxuexi。"
zhangmingyuanxinliyijin。nongyezhuanjialaile,zheikebushinaozhewande。
专家的质疑与震撼
lijiaoshouyijinnongchang,jiubeiyanqiandeshebeizhenhanle。
"zheitaoshebeihenzhuanyea!"
tazixiguanchazheleddeng:"zheigeguangpupeibihenyouyisi,honglanguangbiliheshimianshangdebutaiyiyang。"
"ninzhenshizhuanjia,yiyanjiukanchulaile。"zhangmingyuanpeifudishuo。
"zheishiwodezhuanye。"lijiaoshouzoudaozhongzhiqu,"zheijiushinimenzhongdezhiwu?"
"dui,huangjinchengyoumiao。"
lijiaoshoudaishangyanjingzixiguancha,yuekanmeitouzhoudeyuejin。
"xiaohuozi,nizheigeyoumiaoyouwentia。"
"shenmewenti?"zhangmingyuanxinliyijin。
"zheigeshengzhangsudubuzhengchang。anzhaozhiwuxueguilv,chengzicongzhongzidaokaihuazhishaoxuyao3-5nian。nizheicaijitianjiuyaokaihuale?"
"zheishiteshupinzhong,shengzhangsudubijiaokuai。"
"teshupinzhong?"lijiaoshouyaoyaotou,"woyanjiuganjuleizhiwu30nianle,congmeijianguozheimekuaidepinzhong。nizheizhongzicongnalilaide?"
zhangmingyuanyishibuzhidaozenmehuida。
zongbunengshuoshixitongjideba?
"shi...shicongguowaiyinjindexinpinzhong。"
"nageguojia?shenmejigou?youxiangguanzhengshuma?"lijiaoshoulianzhupaobandiwen。
zhangmingyuanetoukaishimaohan。
zheigezhuanjiawendetaizhuanyele,tagenbendabushanglai。
"系统,救命啊!"
【xitongtishi:baochilengjing,zhuanyeyingdui】【jianyishuoci:shiyanxingpinzhong,shejishangyejimi】
"lijiaoshou,zheigepinzhonghaizaishiyanjieduan,shejiyixieshangyejimi,bubiantoulutaiduo。"
lijiaoshoudingzhezhangmingyuankanlebantian,yanshenzhongchongmanhuaiyi。
"xiaohuozi,wojianyinizhaozhuanyejigoujianceyixiazheigepinzhong。ruguoshizhuanjiyinzhiwu,zhongzhihexiaoshoudouyouyangedefalvguiding。"
"haode,wohuizhuyide。"
lijiaoshouyouguanchaleyihuier,pailejizhangzhaopian,ranhoulikaile。
zoudeshihou,tayiweishenzhangdishuo:"xiwangnizheigexiangmushihefaheguide。"
专家走后的思考
lijiaoshouzouhou,zhangmingyuanzhangchuleyikouqi。
"差点露馅了。"
tayishidaoyigeyanzhongwenti:huangjinchengdeshengzhangsudutaiguonitian,kendinghuiyinqizhuanyerenshidehuaiyi。
"xitong,huibuhuiyoumafan?"
【xitongfenxi:fengxiandengjizhongdeng】【jianyi:tiqianzhunbeiyingduicelve】1.shenqingzhiwuxinpinzhongquan2.xunzhaoquanweijigoubeishu3.zhizaohelidejishujieshi
"zheixiewodoubudonga!"
【xitongjianyi:xunzhaozhuanyeguwen】【tuijian:nongyelvshi、zhiwuxuezhuanjia、yingxiaoguwen】
zhangmingyuanyishidao,suizhenongchangguimodekuoda,taxuyaoyigezhuanyetuandui。
guangkaotayigeren,shiyingfubulegezhongzhuanyewentide。
"xianbahuangjinchengzhongchulai,youlechanpinzaishuo。"
tajuedingzhuanxinzhongzhi,qitawentiyihouzaichuli。
第四天:开花的奇迹
disitianzaoshang,zhangmingyuangangtuikainongchangmen,jiubeipumianerlaidehuaxiangjixundechadianzuidao。
"我去,这么香?"
zoudaozhongzhiquyikan,gengshizhenhanwubi。
zuotianhaizhishihualeidedifang,xianzaikaimanlejinhuangsedehuaduo!
meiduohuadouyou5limizhijing,huabanhoushi,jinguangshanshan。
erqiezheixiehuasanfadexiangwei,birenhexiangshuidouyaomiren。
"太美了!"
【开花数据】
花朵数量:12朵
huaduozhijing:4.8-5.2cm
花香浓度:极浓郁
huaqi:24-48xiaoshi
gengshenqideshi,zheixiehuajingranzaishanshanfaguang!
bushihenqianglie,danzaileddengdezhaoshexia,queshiyouweiruodejinseguangmang。
"zheihaishizhiwuma?jianzhijiushimofa!"
zhangmingyuannachushoujipaizhao,danfaxianzhaopiangenbenpaibuchuneizhongmenghuandexiaoguo。
"dezhaozhuanyeshexiangshilaipai,zheijueduishijuejiadexuanchuansucai!"
【xitongtishi:huaqiduanzan,qingjishijinxingrengongshoufen】
"授粉?怎么授?"
【shoufenzhidao】gongju:xiruanmaoshuafangfa:qingqingzhanquhuafen,tumodaohuaruishangshijian:shangwu8-10dianzuijia
zhangmingyuanzhaolaiyizhiganjingdehuazhuangshua,xiaoxinyiyidijimeiduohuashoufen。
guochengzhong,huafensanfachugengjianongyudexiangwei,zhenggenongchangdoubeixiangqibaowei。
"zheixiangweichuanchuqu,gujibangejiequdounengwendao。"
guoran,meiguoduojiu,youyoulinjubeixiangweixiyinguolaile。
zheicilaiderengengduo,zuyouershiduoren。
"mingyuan,zheishishenmehuaa?taixiangle!"wangdamaxingfendishuo。
"wozaijialidounengwendao,genzhexiangweijiuzhaoguolaile。"yigenianqingmamashuo。
zhangmingyuanzhihaoyoudaizhedajiacanguan。
kandaoneixiejinguangshanshandehuaduo,suoyourendoujingdaile。
"zheizhendeshizhiwuma?"
"怎么还会发光?"
"zheixiangweibixiangshuihaihaowen!"
dajiaqizuibashediyilunzhe,doujuedebukesiyi。
"mingyuan,zheihuanengmaiqianma?woxiangmaijiduohuiqu。"yigedamawen。
"zheigebumai,yaodengjieguozi。"
"结什么果子?"
"huangjincheng,guoliangtianjiunengkandaole。"
yiwaideshouhuo:mianfeixuanchuan
linjumendeweiguan,jizhangmingyuandailaileyiwaideshouhuo。
yourenpaizhaofapengyouquan,yourenlushipinfadouyin。
henkuai,zheige"huifaguangdeshenqihuaduo"jiuzaiwangshangchuanbokaile。
zhangmingyuandeshoujibutingdixiang,doushipengyoudalaixunwende。
"mingyuan,tingshuonizhongchuleshenqizhiwu?"
"wangshangneigeshipinshinidenongchangma?"
"nengbunengcanguanyixia?"
zhangmingyuanyishidao,zheishiyigejuejiadeyingxiaojihui。
"xitong,womenyaobuyaozhudongyingxiaoyixia?"
【yingxiaojianyi:shidupuguang,baochishenmi】【celve:zhizhanshihuaduo,butoulujieguo】【mubiao:weichanpinshangshizaoshi】
"有道理!"
zhangmingyuankaishiyouxuanzedijiedaifangke,zhirangtamenkanhua,bushuojutijieshenmeguo。
zheizhongshenmiganfanerjifalegengduorendehaoqixin。
henkuai,"shenminongchangdefaguanghuaduo"chengleyshideyigexiaohuati。
weijijiangdaolaidejieguozuozhunbei
wanshang,zhangmingyuanduzidaizainongchangli,kanzheneixiemeilidehuaduo。
mingtiantamenjiuhuijieguo,houtianjiunengshouhuodiyigehuangjincheng。
taxuyaotiqianzuohaozhunbei。
首先是包装设计。
"xitong,jiwoshejiyigehuangjinchengdebaozhuang。"
【包装设计方案】
caizhi:gaodangmuhe+rongbuneichen
yanse:jinsezhudiao+heisedianzhui
biaoshi:shennongnongchang+huangjincheng
tedian:shehuadaqi,tuxianjiazhi
"zheishejikanqilaihengaodanga!"
接下来是定价策略。
"xitong,diyigehuangjinchengyinggaimaiduoshaoqian?"
【dingjiajianyi】shoupidingjia:168yuan/gedingjialiyou:
稀缺性:全球独有
话题性:网红效应
品质:远超普通水果
包装:奢侈品级别
"168?zheigejiagequeshibudi。"
【市场对比】
jinkoupingguo:80-120yuan/ge
youzhiliulian:200-500yuan/ge
jingpincaomei:50-80yuan/ge
"zheimeyibijiao,168queshibusuangui。"
最后是销售渠道。
zhangmingyuanjuedingxianzhaoneijia"lvyexianzong"youjichaoshidechenmeilindianzhangtantan。
zheijiadiandekehudoushigaoshoururenqun,zhenghaoshihuangjinchengdemubiaokehu。
"yiqiezhunbeijiuxu,jiudengmingtianjieguole!"
zhangmingyuankanzheneixiejijianggaibiantamingyundehuaduo,neixinchongmanqidai。
mingtian,tadenongyediguojiuyaomaichudiyibu!
【xinshourenwujindu:95%】【xitongtishi:julidiyikehuangjinchengchengshuhaiyou2tian,qingsuzhuzuohaoshouhuozhunbei】
"2tianhou,zhenggeyshidouhuiweiwofengkuang!"
(第五章完)